MoMA PS1 website

MoMA PS1 homepage—Queensbridge Photo Collective
MoMA PS1 homepage—Poncili Creacion

PS1’s new website, separates the contemporary art museum from MoMA’s website for the first time in several years, and introduces a new brand identity. The site expresses a whole new kind of non-hierarchical programming. Its homepage is an endless communication stream designed to amplify the voices of artists and community organizations – a platform as much as an institution. Each post on the homepage is the beginning of a larger page and set of relationships, providing numerous entry points to deeper journeys within PS1’s site and also leading outward from it.

The homepage’s second tab is a sophisticated calendar which slides into view, providing a date-based rather than narrative means to explore PS1’s offerings. The site is highly optimized for performance, is extremely flexible for authors, and is optimized for mobile.

MoMA PS1—All Programs
MoMA PS1—Today program
MoMA PS1—Visit
MoMA PS1—Deana Lawson—Installation Views
Year: 2022  Client: MoMA PS1  Identity: Vance Wellenstein, Dante Carlos, Anna Kulachek, Other Means, Julia Schäfer, Nontsikelelo Mutiti (advisor), John Lee (advisor)
All work